In

YuMe

Italian Design House

In Japanese, YuMe means dreams. In the Yume collections, dream like atmospheres are designed embracing nature’s flora and little creatures in a fresh color palette creating a sense of inner peace, harmony and beauty to everyday life and the home.

Yume was founded in Florence, Italy by two visionary women in a small studio along the river Arno where art, fashion and creativity conjoined as one with breathing, with smiling and with life! The two women joined together to realize their vision in the creation of Yume with Emanuela's creative expression and expertise in product design and development together with Valentina, the artist and designer, with her mastery in creative expressions from hand painted water colors and illustration to fashion and product design.
With their deep knowledge of the manufacturing processes, product design and creating designs on trend, Yume brings great support to licensing partners in translating their brand, concept and style into products.

The Brand

A dream-like atmosphere is found in each Yume collection from the dream world of Minu’ Tiny Little Wonders to the secret gardens of  Nina’s Tuscan florals.  Minu’, with her pink curls and big flower shaped eyes, moves around in nature capturing the surprising secrets and the harmony of our planet in its amazing patterns and colors.  Through Minu’s eyes, she opens our eyes and hearts to the wonders of nature.

The Nina E. collection is inspired by the flowers and gardens of Nina’s childhood home in the Tuscan countryside. The hand painted florals created in watercolor are inspired by the traditions of Italian artistry and adapted in a contemporary design approach to product.  The collections just recently launched are licensed on journals, apparel, food, and puzzles in North America, Europe and Australia.  Coming soon is the Amazon store in 2021.

YuMe inspirational nature journals
Minu tiny little wonders at the pond

Philosophy

YuMe is to dream, the inspiration for the brand’s philosophy  – “You must take care of your dreams, as we do with flowers, if you want to see them blossom.”   These were the inspirational words spoken by the Artist’s Mother often during her childhood.  The Yume Design vision is about dreaming, positive energy, curiosity, passion and wonder respecting nature and all living creatures.  This profound message in its simplicity is permeates throughout their collections bringing nature into the home and infusing the lifestyle with joy, inner peace and beauty.

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Please complete the following form to request specific Artist portfolios. If requesting more than one collection, please specify collection name followed by a comma after each name.

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