IvanaHelsinki-Paola Suhonen

Modern Scandinavian Design House

Art is the starting point of the Ivana Helsinki fashion and design brand influenced and inspired by art, personal memories, strong emotions and lived moments. The Ivana Helsinki Brand is Fashion, Art, Music and Film with a Soul.

Paola Ivana Suhonen, Finnish Designer, Visual Artist and Film-Maker, is the creative force behind the internationally recognized IvanaHelsinki brand. A graduate from the Aalto University in Finland with a BA degree in the Arts, Paola Suhonen also lived and studied in the United States for five years. She has a Cinematography Master of Fine Arts (MFA) from the American Film Institute in Los Angeles. She was awarded the prestigious Student Emmy for a film shot on 16mm in the spring of 2013. She is also a recipient of the Pro Finlandia-medal for her meritorious work as an artist. Her art and designs are a mix of the past and present of Nordic landscapes, Northern legends, Americana vintage, nostalgia and a collection of contemporary pop culture edge.

The Brand

Established in 1998 by the talented and visionary Suhonen sisters Paola and Pirjo, Ivana Helsinki is an independent art, fashion, design and cinema brand and is one of the leading Modern Scandinavian Design Houses in the world noted for its recognizable design identity.  Ivana Helsinki started as a personal art project by Paola Suhonen with designs inspired by Paola’s childhood memories, her endless desire to be on the road and her love for nature and animals.  Her brand identity and style are designed in beautiful bold Nordic prints and nostalgic shapes for fashion and lifestyle brand.
Collaborating and partnering with over 80 global iconic partners, Ivana Helsinki fashion designs and accessories are licensed in Europe, China, South Korea, Japan, USA and Mexico.

Recognized as a leading global fashion brand, Ivana Helsinki Fashion brand was selected for the Paris Fashion Week in October 2023.  Ivana Helsinki is the only Finnish Scandinavian fashion label to have presented its collections at the Paris and New York Fashion weeks.

Ivana Helsinki Nordic Fashion brand


Ivana Helsinki is a celebration of art in the form of functional luxury.  Love Stories, Road Trips and Dresses are for everyone, and our aim is to make sure to pass the joy of art bubbling from these themes.
Ivana Helsinki Design Philosophy

Storytelling is a vital part of the Ivana Helsinki philosophy. The collections,  inspired by strong stories, emotions, and lived moments, are a world of memories, beautiful prints and strong feelings.  Paola Suhonen explains, “Ivana Helsinki started out as my personal art project; now it’s a way of living. My world is for the ones who love moonlit fields, pirates, dark forests, crummy motels, fragile butterflies, passionate relationships, cowboys and guardian angels.”

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