IvanaHelsinki-Paola Suhonen

Contemporary Finnish Design House

An iconic Finnish fashion, art and film label, Ivana Helsinki is one of the leading Scandinavian design houses influenced and inspired by art, personal memories, strong emotions and lived moments. Ivana Helsinki returns to the Paris Fashion Runway show in October 2023 carefully curated with Nordic Oddity, Pure Beauty, and a magical experience Finnish style.

Paola Ivana Suhonen, Finnish Designer, Visual Artist and Film-Maker, is the creative force behind the internationally recognized IvanaHelsinki brand. A graduate from the Aalto University in Finland with a BA degree in the Arts, Paola Suhonen also lived and studied in the United States for five years. She has a Cinematography Master of Fine Arts (MFA) from the American Film Institute in Los Angeles. She was awarded the prestigious Student Emmy for a film shot on 16mm in the spring of 2013. She is also a recipient of the Pro Finlandia-medal for her meritorious work as an artist. Her art and designs are a mix of the past and present of Nordic landscapes, Northern legends, Americana vintage, nostalgia and a collection of contemporary pop culture edge.

The Brand

Established in 1998 by the talented and visionary Suhonen sisters Paola and Pirjo, Ivana Helsinki is an independent art, fashion, design and cinema brand and is one of the leading Modern Scandinavian Design Houses in the world noted for its recognizable design identity.  Ivana Helsinki started as a personal art project by Paola Suhonen with designs inspired by Paola’s childhood memories, her endless desire to be on the road and her love for nature and animals.  Her brand identity and style are designed in beautiful bold Nordic prints and nostalgic shapes.  Collaborating and partnering with over 80 global iconic licensing partners, Ivana Helsinki fashion designs and accessories are sold and licensed in major retail stores throughout Europe, China, South Korea, Japan, USA and Mexico.  Ivana Helsinki recently completed the art direction and interior design of the 500 room Sokos Presidentti Hotel in Helsinki.

Recognized as a leading global Nordic fashion brand, Ivana Helsinki Fashions were selected for the Paris Fashion Week in October 2023.  Ivana Helsinki is the only Finnish Scandinavian fashion label to have presented its collections at the Paris and New York Fashion weeks in past years.

Ivana Helsinki Nordic Fashion brand


Ivana Helsinki is a celebration of art in the form of functional luxury.  Love Stories, Road Trips and Dresses are for everyone, and our aim is to make sure to pass the joy of art bubbling from these themes.
Ivana Helsinki Design Philosophy

Storytelling is a vital part of the Ivana Helsinki philosophy. The collections,  inspired by strong stories, emotions, and lived moments, are a world of memories, beautiful prints and strong feelings.  Paola Suhonen explains, “Ivana Helsinki is a way of living. My world is for the ones who love moonlit fields, pirates, dark forests, fragile butterflies, passionate relationships, cowboys and guardian angels.”

The Ivana Helsinki design ideology is based on art and that makes it sustainable; it creates trends instead of following them.  Ivana Helsinki creates timeless and unique art pieces for ‘functional luxury’.

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